About

How It Works

Pick up a passport at any participating bookstore on the weekend of Indie Bookstore Day. Visit as many indies as you can that weekend. For each indie bookstore you visit, you’ll get a chance to enter fun prizes, including merch, gift items, and a grand prize containing multiple gift cards. You get to keep your passport as a memento of your adventure!

No car? No worries: the free-to-ride Bookstore Bus is returning thanks to ETS! Get a group together and hop on; we’ll have tour guides to assist you. More info here.

NEW THIS YEAR: Each bookstore will have posters with a unique QR code in order to enter prize draws. Stamps are NOT mandatory to enter contests, but you can still collect them for fun and posterity. See below for detailed instructions.

Tips & FAQ

Each indie bookstore will have posters with a unique QR code put up for the weekend. When you hit up each indie, scan the QR code and enter your information. Giveaways are separate from passport stamps this year, to reduce bottlenecks and the need for intensive staff labour. So, even if you get your passport stamped for every bookstore, you still need to scan QR codes in order to qualify for prizes. Stamps won’t get you entered! They are only for fun and posterity, and to document your adventure.

Each indie visited = one entry into the prize pot. Thus, the more indies you visit, the higher the chance you have of winning one of multiple prizes—including a grand prize of gift cards from every participating indie!

The Bookstore Bus will also have its own unique QR code, as an added incentive for riders.

If you do not have a smart phone or run into technical issues with the QR code posters or linked form, each bookstore will have a manual entry form to take your information. Fret not. Just let the bookstore staff know.

This highly energetic and exciting excursion is best done with a travel buddy or a group of friends! If you’re driving, we recommend carpooling for parking and earth-friendliness. Stay hydrated; bring a water bottle! Plan your snack stops ahead of time.

No, starting in year two we decided to make the stakes less stressful (and more accessible for those taking transit and/or a slower pace). You do not need to visit every single bookstore listed in the passport to qualify to win a prize. Each bookstore will have a unique QR code to scan in order to get points associated with that visit. In other words, the more bookstores you visit, the higher chance you have of winning a prize!

Nope! The QR code will be the same for different locations of the same bookstore, so you only need to visit one location to enter.

You do NOT need to make a purchase, but we do encourage it. The whole point of Independent Bookstore Day is to show up and support independent bookstores however you’re able and wherever you are! Even if your purchase is small, such as a sticker, card, or bookmark, that’s still something tangible.

The “indie” in Edmonton Indie Bookstore Extravaganza is a short form for Independent. This means the bookstore is locally owned and generally only has one location (although there are exceptions!). Independent is meant to distinguish these local underdog bookstores from corporate chain stores like Indigo or corporate bookselling platforms like Amazon, both of which rake in big bucks for billionaires rather than contributing to local economies and neighbourhoods. While indies may differ on their values and practices, every dollar you spend at an indie stays local and supports an entire ecosystem of books, booksellers, workers, publishers, writers, and distributors.

Where available, bookstore accessibility info has been added to each individual bookstore page on the website. Generally, bookstores are wheelchair accessible, on the ground floor, with wide aisles kept clear. Some have accessible bathrooms and automatic doors. However, please note that Indie Bookstore Day weekend is the busiest time of year for participating bookstores, and spaces will be extremely crowded which will make general mobility trickier. If you have a mobility device, stroller, or otherwise require additional space and would like to attend the Extravaganza, we recommend planning your adventure for Sunday rather than Saturday. Sunday has been much quieter in comparison.

Who The Heck Runs This?!

The Edmonton Indie Bookstore Day Extravaganza is a grassroots endeavour, with no grant funding or nonprofit status (yet!). Lead bookstores Audreys and Paper Birch Books contribute the coordination and organizing labour, and all bookstores pitch in to cover costs and contribute to prize baskets and other sundry items. This year, we’re pleased to present generous local sponsors who helped cover the cost of passport printing:

How It Started

The inaugural Edmonton Indie Bookstore Day Extravaganza was on April 27-28, 2024. In celebration of Independent Bookstore Day, which occurs annually on the last Saturday of April, Sam at Audreys Books and Céline at Paper Birch Books started scheming. We connected with other local indies and budgeted out cost per bookstore. We did everything DIY-style, working around our regular bookstore jobs, and manually folding, assembling, and stapling passports that we printed at Audreys office printers. Talk about a labour of love! It was exhausting, but worth it!

In the end, eleven independent bookstores got together to make one collective festive experience for book lovers all over the city and beyond. Hundreds of people showed up in enthusiastic support, and multiple indies recorded their best days ever in terms of sales. It was a wild and wondrous whirlwind.

For year two, we had sixteen participating bookstores, and received support from Edmonton Transit Service in the form of a Bookstore Bus, a free charter that chugged around central bookstores all Saturday! With Paths for People, who ran a bike tour, and Edmonton Transit Riders, who created transit-friendly maps, we championed alternative transportation and boosted awareness even more. We printed over 2,000 passports—professionally, this time—and even more bookstore lovers showed up in droves.

About Independent Bookstore Day

According to Shelf Awareness, Independent Bookstore Day began at the Northern California Independent Booksellers Association, when Samantha Schoech and Pete Mulvihill of Green Apple Books, San Francisco, suggested creating a California Bookstore Day modelled on Independent Record Store Day. The first iteration in 2014 was so popular that it expanded nationwide in 2015, receiving support from the ABA, which took over management of the Day in 2019.

Canadian Independent Bookstore Day (CIBD), which began in 2015 as Authors for Indies Day, happens the last Saturday of April in alignment with Independent Bookstore Day in the US. Bookstores, readers, writers, publishers, and others involved in the industry come together to celebrate independent bookstores and all the ways they uplift literacy, support local economies, and foster community. Read more about CIBD on the Canadian Independent Booksellers Association website.